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1. Click “Apply Now” button at the top of the page.
2. Fill in online application form.
3. Upload required documents.
4. Pay the application fee and the ACASC service fee
5. Click “Submit” button.
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Nanjing Normal University set up the program of Advertising in 1999, which has become one of the core programs of the School of Journalism &Communication after nearly 20 years of exploration and development. The researches on public speaking, advertising culturology and Internet communication carried out by professional teachers are at the national advanced level. Because of abundant faculty, strong scientific research strength and first-class laboratory equipment, great achievements have been made in the program of Advertising.
In terms of hardware, the program has electronic editing lab, telephone survey lab, media data collection center, etc. In terms of teaching, the program of Advertising is committing itself to cultivation of Three in One excellent talents with knowledge, skills and healthy mentality, always puts innovation first, and explores the training mode suitable for advertising development in China through optimizing the curriculum and enhancing features. At the same time, the program of Advertising keeps close cooperation with 4A advertising companies and provincial media, and often invites industrial elites to hold lectures to broaden students’ knowledge and cultivate students’ role consciousness.
The program aims to cultivate professional advertising personnel for various advertising companies, advertising departments of various media, market research and information consulting industry, enterprises and public institutions, who are engaged in advertising management, planning, creativity, designing and producing, marketing planning, market research and analysis.
Basic requirements of personnel training are as below: Graduates should have broad professional knowledge in aspects of journalism &communication and public relations; be proficient at knowledge and skills of advertising, have a solid theoretical foundation and wide knowledge of humanities and social science; be skillful at social and market research, advertising design and production, marketing and code administration; master advertising operation; be competent at advertising planning, creativity and management.
At present, a large number of outstanding graduates become industry leaders and planning directors in Top 500 companies, international 4 a company's business elite, TV advertising backbone, witnessing advertising development in China.